About Us

How it all started

Hey there, I'm Malek! My adventure began with a passion for Arabic calligraphy, as I immersed myself in the elegant curves and strokes of this ancient art form it ignited a creative spark in me, leading me on a journey into the realm of jewelry design. 

After discovering my passion for jewelry making, I took a bold step and launched my own brand. I started small on Etsy, meticulously crafting each piece by hand in a cozy studio located in Toronto. Your unwavering support has been instrumental in helping me pursue my dreams, and I'm incredibly grateful for it.

Keeping it personal

Behind The Brand

From the initial sketches of my designs to the packaging of your order, I run all aspects of this small business in the heart of Mississauga, Toronto. I communicate with you directly with every step of the way to keep the experience special.

Materials & Metals

We take pride in creating jewelry that is entirely handmade using premium materials. Our designs feature sterling silver as the base, and our gold plated pieces are bonded with 18k gold to ensure longevity that lasts a lifetime. Our heavy plating process goes beyond industry standards, producing jewelry that is both stunning and exceptionally durable

Contact us

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